As we approach the end of the Gregorian year we find many reasons and occasions to give. Whether you celebrate Christmas, Kwanzaa or Channuka we all need to think about ways to show gratitude to those around us. That spirit is felt in the business world too, where a thank you note or gift is a valuable continuing relationship or building device.
I read this post by Andy Sernovitz who always point out great out-of-the-box giveaways, mementos and gifts that help drive word of mouth. Andy’s company, GasPedal sends out over-sized M&M bags, the kind you can pick up at Costco, to clients as a thank you.
Our favorite thank-you gift is a giant 52 oz. bag of M&M’s. It’s ridiculously huge.
We get a better response to this gift than when we send fancy gift baskets, expensive cheesecakes, or gourmet desserts.
Why? Because it’s surprising.
A silly-sized bag of your favorite candy, even if it only costs $8 at Costco, is worth talking about. It’s totally weird and makes you smile.
A standard corporate gift, no matter how nice, is something anyone can buy and everyone does. Not remarkable. Be interesting or be invisible.
What was the most impressive, memorable or odd gift you ever received or gave?
To say thank you to our readers, new and old, Jewneric will be awarding one of you with a special thank you gift from us. Respond in the comments below to be eligible to win. Contest ends Sunday, December 20 at 12:01am.
To get an additional entries:
- Follow us on Twitter – and note your username in the comments.
- Become a fan of us on Facebook – and let us know in the comments.
- RT this contest to you friends – and show us the link in your comments.
Happy Channuka and Thank you for a great year.
UPDATE: Thanks to everyone who entered. Cheryl Noll is our winner! Congrats!!
